Western Sydney Wanderers Doubles Responsible Gaming
The Western Sydney Wanderers continue to ensure the promotion of responsible gaming messages by extending their partnership with nonprofit GambleAware until the 2022/23 season. Earlier this year, the Wanderers agreed to end any gaming partnerships they had in place.
Today, they seem determined to keep sports safe and free from unhealthy temptations. As part of GambleAware’s “Reclaim the Game” program, the Wanderers want to draw consumers’ attention to the standardization of sports betting advertising during events and warn them to focus on gambling rather than gambling.
Watch out for the game, not the game
The club have partnered with creative company Chisel to produce a variety of YouTube videos and ads featuring soccer players that urge fans to never take gambling at face value and try to resist all the lures. that the activity might have at events.
CEO of the club Jean Tsatsimas is adamant that this is the right path for the future of the team, arguing that the Wanderers want to help address painful issues in the community he represents:
“It is very important for us to continue to develop our relationship with GambleAware as this is an issue that affects a large part of our community in West Sydney.”
CEO of the club Jean Tsatsimas
Tsatsimas hopes to better educate fans to be more careful when interacting with sports betting products at live events or by basing their experience entirely on sports betting. The Wanderers are also the first club in Australia’s A-League to team up with GambleAware, giving the organization a boost in a new market.
A promising partnership so far
Director of Responsible Gaming GambleAware Nathalie Wright praised the success of the partnership with the Wanderers and added:
“We are excited to be working with them for another season, to continue to educate their members, fans, players, staff and community about the importance of Reclaim the Game and to highlight the risks of the game.”
Director of Responsible Gaming GambleAware Nathalie Wright
This year we have seen more sports club activity choosing to sever ties with gambling companies in Australia. The Sydney Swans and Macarthur FC have both said they will cut ties with existing betting operators under a deal with the NSW Office of Responsible Gambling.